• Role of a Marketing Analyst

     Role of a Marketing Analyst

    • As a market analyst your job is to study data and information to help your employer or client by providing informed or decisions about their market.
    • Writing reports and presentations.
    • Research and development
    • Take polls and surveys
    • Communicate information effectively
    • Marketing analysis is the study and evaluation of market trends to create marketing plans for companies before a product is developed or launched.
    • Design surveys that identify consumer preferences and prospective markets for products


    Skill Sets / Desired Profile

    • Attention to detail
    • Ability to interpret and
    • Statistical skills
    • Analytical skills
    • Strong written and oral communication skills
    • Knowledge of software such as Excel or SPSS

    Required Qualification:

    • Typical degree subjects like mathematical, social sciences, history and English, as these demonstrate the ability to analyze and interpret information
    • Degree in business, marketing or a related field is highly recommended.


     Industries Hiring Marketing Analyst:

    Applicable to all industries that distribute a product or service

    • Search engines
    • Social networks
    • IT/Software
    • Financial institutions
    • The health care
    • Engineering companies Oil industry
    • Retail
    • Telecom/Mobile analytics
    • Marketing agencies
    • Data science vendors
    • Environment, utilities government and defense
    • Manufacturing
    • BPO/KPO


    Salary Range:


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